Kia Motors America’s (KMA) beloved urban runabout – the Soul – has been awarded Best Multimedia Quality in its award segment in the J.D. Power 2019 Multimedia Quality and Satisfaction Study. The announcement follows Kia’s award as the highest ranked mass market brand in the J.D. Power Initial Quality Study for the fifth consecutive year, with the Soul recognized among the top 10 vehicles in the industry.

U.S. News & World Report has awarded the 2019 Kia Forte “Best Car for Teens $25k to $30k” and the 2020 Kia Soul “Best SUV for Teens $25k to $30k.” Vehicles were evaluated based on predicted reliability ratings, crash test scores and available advanced driver assistance features.

The completely redesigned 2020 Kia Soul has earned Top Safety Pick Plus (TSP+) status from the Insurance Institute for Highway Safety (IIHS). The TSP+ designation was awarded to Soul models equipped with optional Forward Collision-Avoidance Assist systems and LED headlights . On the heels of the Stinger’s recent TSP+ rating, the Soul’s new accolade increases the total number of Kia vehicles with 2019 Top Safety Pick or Top Safety Pick Plus ratings to 11 when equipped with optional front crash prevention and specific headlights.

Kia Motors America today announced the ultimate EDM music festival experience – the Kia Soul Station Powered by SiriusXM. This immersive activation is designed to provide festival goers with an unforgettable experience and help them refuel their souls in a fun, refreshing way. The activation will feature amazing music, one-of-a-kind glam rooms and a beautifully designed space that promotes the 2020 Kia Soul and SiriusXM. The Kia Soul Station will be a part of three of the most popular EDM Music Festivals this Summer: the Sunset Music Festival in Tampa, FL, May 25-26; the Spring Awakening Music Festival in Chicago, June 7-9; and the Electric Zoo Music Festival in New York City, August 30 – September 1.

It has been said that, “It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.” And now, with an all-new and greatly expanded Kia Soul lineup in showrooms, Kia Motors America has launched an entirely different marketing campaign that builds upon the brand’s “Give It Everything” mantra and heralds the arrival of the most adaptable version ever of the brand’s iconic urban runabout.

All-new and funkier than ever, the 2020 Soul is a completely new yet familiar version of Kia’s beloved and award-winning urban runabout. Taking everything that helped popularize the quirky, unconventionally styled subcompact, Kia Motors poured more of its soul into nearly every inch of the vehicle, resulting in a third-generation that continues to transcend unmatched style, peppy performance, thrilling technology, and urban practicality.

For the third consecutive year, the Kia Soul and Sorento were named segment winners by U.S. News & World Report for the Best Cars for the Money awards. In addition to the three-peat winners, the Stinger also earned an award in its first-ever win in a luxury class. U.S. News recognized vehicles across 14 categories that provide consumers with the best combination of quality and value, naming Soul the Best Compact Car for the Money, Sorento the Best 3-Row SUV for the Money, and Stinger as the Best Luxury Small Car for the Money.

At the 2018 Los Angeles Auto Show today, Kia Motors America (KMA) introduced a better way to roll with the world debut of the all-new 2020 Soul, a completely new yet familiar version of Kia’s beloved and award-winning urban runabout. Taking everything that helped popularize the quirky, unconventionally styled subcompact, Kia Motors poured more of its soul into nearly every inch of the vehicle, resulting in a third-generation that continues to transcend unmatched style, peppy performance, thrilling technology, and urban practicality.