09/08/16 | ID: 11692
Football is back! And nearly 30 years after crossing paths in Seattle, football legends Bo Jackson and Brian Bosworth find themselves once again on a collision course – but this time with a very different result – in a new advertising campaign debuting online today for Kia Motors’ award-winning Sorento. When the “MVP of SUVs” effort makes its broadcast debut this Sunday, it will mark Kia’s third consecutive season with NBC’s “Sunday Night Football,” and offer a new twist on Tecmo Bowl, still considered one of the best sports video games ever nearly three decades after its release.
|Sorento|Kia|Kia Motors|Tecmo|Bo Jackson|Brian Bosworth|advertising|Sunday Night Football|Advertising|Kia Motors America|Marketing|2017 Sorento|