• April global sales at 249,734 units, up 78% y/y
• Sales in Korea at 51,128 units, up 1.5% y/y
• Sales outside of Korea jumped to 198,606 units, up 120.9% y/y
• Kia to create sales momentum and profitability through new models, including the EV6 electric vehicle

(SEOUL) May 3, 2021 – Kia Corporation recorded total global sales of 249,734 units in April 2021, a 78 percent increase compared to the same month last year.

Kia’s range of SUV models led the company’s global sales, with the Sportage and Seltos SUV models selling 27,955 and 26,864 units respectively. The K3 compact sedan sold 22,591 units.

Korea sales

Kia recorded sales of 51,128 units in Korea, a 1.5 percent increase from April 2020. Sales of the Carnival minivan and K5 sedan supported the growth of Kia in its home market.  

Sales outside of Korea

Sales outside of Korea jumped 120.9 percent from a year earlier to 198,606 units, steered by the Sportage and Seltos SUVs, and the Rio subcompact sedan. This sharp increase was caused by recovering global automotive demand that slowed last year amid the COVID-19 outbreak, as well as temporary closures of global plants which hurt vehicle supply during April 2020.

Despite the tough business environment, sales recovered in global markets such as the U.S. spearheaded by Telluride and Seltos SUV models, which contributed to this year’s strong global results. Kia recorded its second best-ever monthly sales in the U.S., with five Kia models setting sales records this April.

Kia will also continue to focus on implementing its mid- to long-term business strategy ‘Plan S’, as well as creating sales momentum and profitability through new models, such as the Kia EV6 electric vehicle and brand new K8 sedan.

Editor’s note

* Sales results are based on wholesale.

* Monthly sales figures provided in this press release are unaudited and on a preliminary basis.

Kia Corporation – about us

Kia (www.kia.com) is a global mobility brand with a vision to create sustainable mobility solutions for consumers, communities, and societies around the world. Founded in 1944, Kia has been providing mobility solutions for more than 75 years. With 52,000 employees worldwide, a presence in more than 190 markets, and manufacturing facilities in six countries, the company today sells around three million vehicles a year. Kia is spearheading the popularization of electrified and battery electric vehicles and developing a growing range of mobility services, encouraging millions of people around the world to explore the best ways of getting around. The company’s brand slogan – ‘Movement that inspires’ – reflects Kia’s commitment to inspire consumers through its products and services.

For more information, visit the Kia Global Media Center at www.kianewscenter.com