10/29/20 ID: 16762

Vehicle Donation to Highlight and Promote the Use of Alternative Fuel Vehicles

Kia Motors America has donated a 2020 Niro EV to the Massachusetts Institute of Technology (MIT) in an effort to raise awareness and increase adoption of alternative fuel vehicles. The Niro EV will be used by MIT employees and other authorized individuals for university-related purposes and whenever feasible, the Niro EV will also be included in MIT-sponsored events pertaining to alternative energy or clean energy initiatives. When the vehicle is not is use, MIT’s Information Systems and Technology Department will park the vehicle in various campus locations, therefore drawing attention to alternative fuel vehicles as a normal course of business. 

“Donating a Niro EV to MIT, one of the most revered institutions of higher learning in the country will raise the profile of alternative-use vehicles and draw attention to the important role these vehicles will play in the future of mobility,” said Russell Wager, director, marketing operations, Kia Motors America. “Kia is committed to a sustainable future and has invested $12 billion to develop autonomous and green technologies.” 

About Kia Motors America

Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands. Kia serves as the "Official Automotive Partner" of the NBA and offers a complete range of vehicles sold through a network of more than 750 dealers in the U.S., including cars and SUVs proudly assembled in West Point, Georgia.*

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*The Telluride, Sorento and K5 are assembled in the United States from U.S. and globally sourced parts.

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