08/31/17 | ID: 12885

SUV Earns Coveted Safety Accolade Under Evolving IIHS Standards

  • Sorento has good ratings in all five IIHS crashworthiness tests and has an optional front crash prevention rating that earns a superior rating
  • Midsize SUV received best available rating due to newly available headlights1

IRVINE, Calif., August 31, 2017 —The Insurance Institute for Highway Safety (IIHS) has awarded its best rating possible, Top Safety Pick Plus (TSP+), to 2018 Kia Sorentos built after May 2017 when equipped with newly acceptable-rated headlights offered on the SX Limited and the SX with Advanced Technology package.

“Kia’s commitment to building durable, capable vehicles is underscored by Sorento receiving this tremendous safety accolade,” said Orth Hedrick, vice president, product planning, KMA. “The highest possible safety rating from IIHS for Sorento bookends the recent J.D. Power Initial Quality award.”

To qualify for TSP+, the IIHS testing parameters require a vehicle earn “good” ratings in five crashworthiness tests – small overlap front, moderate overlap front, side impact, roof strength and head restraints – as well as an “advanced” or “superior” rating for front crash prevention and an “acceptable” or “good” rating in headlight testing.

About the 2018 Sorento

The 2018 Kia Sorento, built at Kia’s U.S. manufacturing plant in West Point, Georgia*, offers refined utility and advanced technology, as well as a new convenience package for greater flexibility – the LX Cool & Connected Package. In addition, a third-row seat is now standard on all 3.3 liter V6 and 2.4L I-4 AWD models and optional on 2.4L I-4 FWD models. Available advanced driver assistance systems include Advanced Smart Cruise Control, Blind Spot Detection and Lane Departure Warning.2

About Kia Motors America

Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand.   Kia serves as the "Official Automotive Partner" of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*

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* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.

1 2018 Kia Sorentos built after May 2017 when equipped with newly acceptable-rated headlights offered on the SX Limited and the SX with Advanced Technology package.

2  These systems are not substitutes for proper and safe driving, parking, and/or backing-up procedures. Always drive safely and use caution. These systems may not detect every object behind or alongside the vehicle or in the vehicle’s blindspot or direction of travel.

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