KIA MOTORS AMERICA WINS INTELLICHOICE’S CERTIFIED PRE-OWNED CAR AWARDS BEST POPULAR PROGRAM FOR SECOND CONSECUTIVE YEAR
Kia’s Certified Pre-Owned Program (CPO) Recognized for Industry-Leading Warranty and Financing Incentives
- IntelliChoice CPO Car Awards help consumers identify true costs and best values
- Industry’s only independent report card rates manufacturer-backed programs in nine key areas
IRVINE, Calif., Nov. 15, 2016 — Kia Motors America's (KMA) Certified Pre-Owned program has been named IntelliChoice’s Best Popular Program for the second consecutive year. The industry’s only independent report card helps consumers identify true costs and best values through rating manufacturer-backed programs based on nine essential components. Kia’s recognition comes on the heels of record CPO Program sales in October.
“Kia’s continued CPO growth reflects the brands dedication to providing consumers with world-class design and advanced technology features,” said Michael Sprague, chief operating officer and EVP, KMA. “The IntelliChoice Best Popular Program award is further proof of Kia’s commitment to top-notch craftsmanship backed by an industry-leading warranty.”
IntelliChoice evaluates 25 manufacturer-backed programs and segments the brands into two different categories–Premium and Popular–which reflect the overall market position and price range of their vehicles. This year’s study included 12 Premium brands and 13 Popular brands. Nine key components are analyzed including extended manufacturer warranties, used car ownership costs, inspection process comprehensiveness, and special financing incentives.
“Kia continues to edge out the competition by performing well in all nine elements analyzed by IntelliChoice,” says Eric Anderson, Director of Data Products for IntelliChoice. “Shoppers are giving the program a ringing endorsement with Kia having double digit sales increases for the last five years.”
KMA’s rigorous CPO program, administered by JM&A Group, accepts only Kia vehicles that are five years or newer with fewer than 60,000 miles on the odometer and every vehicle undergoes a meticulous 150-point Quality Assurance inspection by certified Kia technicians. CPO vehicles also come with Kia’s industry-leading 10-year /100,000-mile powertrain warranty1 and 12-month /12,000 mile-Platinum Coverage. Whether it’s the iconic Soul, the standout Sportage, or the midsize Optima sedan that drivers desire, customers get outstanding quality, bypassing the stress, risk and uncertainty that typically comes with buying a used car.
About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea KMA proudly serves as the "Official Automotive Partner" of the NBA and LPGA and set an all-time annual sales record in 2015, surpassing the 600,000 unit mark for the first time in company history. Kia offers a complete line of vehicles in the U.S., including the rear-drive K900** flagship sedan, Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Soul Electric Vehicle***, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door subcompacts and the Sedona minivan, through a network of more than 765 dealers across the United States. Kia’s North American manufacturing operations include plants in West Point, Georgia*, and the municipality of Pesqueria in the state of Nuevo Leon, Mexico.
Information about KMA and its full vehicle line-up is available at www.kia.com. For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.
About IntelliChoice
IntelliChoice, part of the Motor Trend Automotive Group, is the market leader in automotive ownership cost and car value analysis. Founded in 1986, IntelliChoice is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the motortrend.com website, consumers can research, compare, and price new cars and the cost of ownership. Motor Trend Automotive Group is an operating division of TEN: The Enthusiast Network, the world’s premier transmedia network of enthusiast brands.
About TEN: The Enthusiast Network
TEN: The Enthusiast Network is the world’s premier transmedia network of enthusiast brands, such as MOTOR TREND, AUTOMOBILE, HOT ROD, SURFER, TRANSWORLD SKATEBOARDING, and GRINDTV. With more than 60 websites, 50 publications, 50 annual events, the Motor Trend OnDemand subscription video-on-demand service, as well as the world’s largest automotive and action/adventure sports media platforms, TEN inspires enthusiasts to pursue their passions. For more information, visit enthusiastnetwork.com.
About JM&A Group
JM&A Group, a leader in the F&I industry for 38 years, serves more than 3,800 automotive dealerships and retail outlets nationwide. The company provides a variety of products and services such as F&I training and consulting services, vehicle protection plans, used vehicle certification programs, pre-paid maintenance plans and GAP programs. JM&A Group is a division of JM Family Enterprises, Inc. headquartered in Deerfield Beach, Fla. JM Family is a diversified automotive corporation ranked No. 21 on Forbes’ list of “America’s Largest Private Companies” and ranked on FORTUNE®’s 100 Best Companies to Work For® list for the 18th consecutive year. For more information about JM&A Group’s products and services, contact us at 1-800-553-7146 or visit us online at www.jmagroup.com.
* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.
1 The Kia 10-year/100,000-mile warranty program includes various warranties and roadside assistance. Warranties include powertrain and the New Vehicle Limited Warranty (Basic). All warranties and roadside assistance are limited. See retailer for details or go to kia.com.
** K900 available in select trims and in select markets with limited availability.
*** Soul EV in select markets with limited availability.