KIA MOTORS AMERICA ANNOUNCES RECORD MARCH SALES
Optima and Soul Lead Sales; All-New 2016 Sorento CUV Now in Showrooms
IRVINE, Calif., April 1, 2015 – Kia Motors America (KMA) today reported record March sales of 58,771 vehicles, up 7.3 percent over the same period last year. Kia’s best-ever first quarter performance was led by the U.S.-built* Optima midsize sedan, iconic Soul, and the all-new 2016 Sorento with 15,485, 12,731 and 10,842 units sold, respectively, while the all-new Sedona continued its sales momentum.
“Our record-setting performance in March contributed to the company’s best-ever first quarter and despite difficult weather in some parts of the country, significant consumer traffic and the popularity of key vehicles like the Optima, Soul and all-new Sorento propelled Kia sales,” said Michael Sprague, executive vice president, sales & marketing, KMA. “Today at the New York International Auto Show, the company will continue to enhance its product lineup with the global debut of the all-new, passionately designed and obsessively crafted 2016 Optima, which is scheduled to arrive in showrooms later this year.”
About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA proudly serves as the "Official Automotive Partner" of the NBA and LPGA and set an all-time annual sales record in 2014, surpassing the 500,000 unit mark for the third consecutive year. KMA offers a complete line of vehicles, including the rear-drive K900** flagship sedan, Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Soul Electric Vehicle***, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door subcompacts and the Sedona minivan, through a network of more than 765 dealers across the United States. Kia’s U.S. manufacturing plant in West Point, Georgia, builds the Optima* and Sorento* and is responsible for the creation of more than 14,000 plant and supplier jobs.
Information about KMA and its full vehicle line-up is available at www.kia.com. For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.
|
|
MONTH OF MARCH |
YEAR-TO-DATE |
||
|
Model |
2015 |
2014 |
2015 |
2014 |
|
Rio |
2,483 |
3,571 |
5,998 |
9,566 |
|
Forte |
7,537 |
7,048 |
19,508 |
17,285 |
|
Optima |
15,485 |
16,310 |
36,463 |
37,515 |
|
Cadenza |
783 |
868 |
1,806 |
2,495 |
|
K900 |
88 |
105 |
269 |
105 |
|
Sportage |
5,184 |
3,571 |
11,645 |
8,827 |
|
Sorento |
10,842 |
8,671 |
26,903 |
23,006 |
|
Sedona |
3,638 |
641 |
7,670 |
1,539 |
|
Soul |
12,731 |
13,992 |
30,838 |
32,668 |
|
Total |
58,771 |
54,777 |
141,100 |
133,006 |
# # #
* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.