KIA SORENTO SUV CONQUERS REAL AND PERCEIVED MOUNTAINS IN NEW MARKETING CAMPAIGN
After the refreshed 2019 Kia Sorento SUV went “to hell and back” late last year by conquering Moab’s treacherous Hell’s Revenge , a new marketing campaign from Kia Motors America vividly details the versatility, advanced technology and comfort of the brand’s best-selling and most capable SUV. Featuring a series of 15- and 30-second broadcast spots and digital elements in both English and Spanish, the campaign takes viewers on a journey illustrating the available all-wheel drive system , standard three-row, seven-passenger seating, and the decidedly more upscale cabin with newly-added technology.
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