KIA STYLE360 ANNOUNCES STAR-STUDDED DESIGNER LINE UP, SCHEDULE AND SPONSORS FOR NEW YORK FASHION WEEK SEPTEMBER 12 – 15, 2016

08/16/16 ID: 11626

Serena Williams, Ashley Graham, Kristin Cavallari and More To Strut Their Stuff On The Runways

New York, NY (August 8, 2016)Hollywood & fashion special event firm, A-list Communications announces its New York Spring/Summer 2017 Women’s Runway Previews September 12th – 15th, 2016.  This season will mark the 12th annual year at New York Fashion Week for curating its signature formula of fashion week events among exciting ready-to-wear celebrity designer brands, high fashion designer brands, and fashion-fan favorites each season.

This year’s schedule builds on the success of last year with many renewing designer names as well as renewed title sponsor, Kia Motors (www.Kia.com).  Kia returns this year to invite the fashion industry to discover the all-new 2017 Cadenza sedan with integrated activations, on-site car displays and a fleet of vehicles available to transport fashion editors, celebrities and VIPs to and from the fashion shows and events.  The stunningly beautiful Cadenza improves upon all the elements that made its predecessor an award-winning success, boasting a precisely crafted cabin, cutting edge technology for connectivity and driver assistance, a stronger body structure, and powertrain enhancements for a more premium experience behind the wheel.

Kia’s passion for design and obsession with craftsmanship is also embodied in this September’s line-up of fashion shows and festivities for Kia STYLE360, which lists as follows:

Monday, September 12th

3:00pm: HSN Presents Serena Williams Signature Statement Collection Runway Show

7:30pm: Designer Fashion Runway Show TBA

9:00pm: KIA STYLE360 Presents Serena Williams Signature Statement Collection by HSN After-party at Bagatelle NYC

Tuesday, September 13th

10:30am: Raul Penaranda Spring 2017 Momentum

3:00pm: Vipe Activewear Collection Fashion Show with Angela Simmons

7:30pm: Tumbler and Tipsy by Michael Kuluva

Wednesday, September 14th

3:00pm: Addition Elle Presents Holiday 2016 RTW + Ashley Graham Lingerie Collection

7:00pm: Row A Seat 4 Collection SS17 by Frontrow

Thursday, September 15th

7:00pm: Kia STYLE360 Hosts Kristin Cavallari Collections for Emerald Duv Jewelry & Chinese Laundry at Row NYC

All fashion shows will again be staged at the two-level Metropolitan West located at 639 West 46th Street with special integrations including live streaming of shows, 360 degree virtual reality broadcasts, and Facebook live streams along with its usual parade of celebrity guests and musical performances to be announced closer to fashion week.  Events kick-off with entertainment and lifestyle retailer HSN’s third successive show presenting their Serena Williams Signature Statement Collection with Ms. Williams taking the stage two days after New York’s U.S. Open Women’s Championship.  The week wraps up with Kia STYLE360’s third annual fashion event with celebrity, actress and fashion designer Kristin Cavallari, who will present her new Emerald Duv Jewelry Collection, new shoe releases from her Chinese Laundry Collection as well as signed copies of her book “Balancing on Heels”.

Other renewing sponsors generously supporting the September 2016 season includes Not Your Mother’s® hair care (www.nymbrands.com), who will style all fashion shows by lead hair stylist Michele Carrillo and her NYM branded professional-stylist team. Makeup partners, LimeLight by Alcone (www.limelightbyalcone.com) and MustaeV U.S.A., a prestigious Korean artistry make up brand (www.mustaevusa.com) are also renewed partners this season. Official hotel and after-party partner for the third consecutive year is Row NYC conveniently located near the Kia STYLE360 fashion pavilion at 700 Eighth Avenue. The art-driven, New York-centric hotel will provide its elegant brand of hospitality and accommodations to celebrity and VIP guests as well as host the closing fashion event. Row NYC is also offering exclusive tickets to a Kia STYLE360 show (winners’ choice) and invitations to the closing event hosted at the hotel. Details can be found at www.rownyc.com.   Finally, award winning wine producer, Line 39 Wines (www.line39wines.com) by O’Neill Vintners and Distillers returns in an elevated presence to graciously pour its California Pinot Grigio and Pinot Noir across all events.

Welcomed new sponsors to the program this September include Eternal Water (www.eternalwater.com) who will keep guests hydrated and refreshed with it’s Pure and Pristine Artesian Water and beautifully designed BPA free bottle will be collected for recycling after each event. Additionally, OtterBox Products Inc. (www.otterbox.com) joins to present its line of fashionable, sleek smartphone cases to NYFW in the OtterBox Lounge and will debut some of the new looks across a couple runway shows.   New York City hotspot and fashion model sanctuary Bagatelle, one of New York’s trendiest restaurants, will serve as official nightclub partner hosting Kia STYLE360’s intimate VIP event. Kia STYLE360 also proudly welcomes ChapStick® (www.chapstick.com) to its line-up of sponsors this season. ChapStick® will help guests feel runway ready with new ChapStick® Total Hydration Moisture + Tint – which provides long-lasting moisture plus a hint of color from the experts in lip care. 

I’m humbled to be working with so many renewing designers and partners this season, some who have been with us for a few years now.  Their success with the program is our blueprint in welcoming this year’s new partners and designers into the family and allowing us to continue our offering to the fashion community,” states Executive Producer & Owner, David Manning, A-List Communications. 

For more information on this season’s designers, to get inside access, view runway trends, special promotional offers, and watch behind the scenes celebrity interviews as well as live streaming from the runway, please visit http://style360nyfw.com/. Twitter @NYFWSTYLE360 and Facebook @STYLE360.  Official hashtag this season is #KiaSTYLE360NYFW.

About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea KMA proudly serves as the "Official Automotive Partner" of the NBA and LPGA and set an all-time annual sales record in 2015, surpassing the 600,000 unit mark for the first time in company history. Kia offers a complete line of vehicles in the U.S., including the rear-drive K900** flagship sedan, Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Soul Electric Vehicle***, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door subcompacts and the Sedona minivan, through a network of more than 765 dealers across the United States.  Kia’s North American manufacturing operations include plants in West Point, Georgia*, and the municipality of Pesqueria in the state of Nuevo Leon, Mexico.

Information about KMA and its full vehicle line-up is available at www.kia.com. For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.

** K900 available in select trims and in select markets with limited availability. 

*** Soul EV in select markets with limited availability.

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