Kia Motors America Announces October 2004 Sales

Optima Reports Its Best Month Ever Leading Kia to a 51.3-Percent Increase In Month-Over-Month Sales

IRVINE, Calif., Nov. 2, 2004 - Kia Motors America (KMA) today announced monthly sales of 22,973 units for October 2004 representing a 51.3-percent increase over the same month in 2003. Kia’s year-to-date sales of 226,644 represent an 11.8-percent increase over 2003.

“It doesn’t get any better than this,” said Peter M. Butterfield, Kia Motors America’s president and CEO. “A couple of weeks ago we previewed several new products at our dealer show to resounding applause, and now we head into a traditionally sluggish season for the industry with another record month.”

The Optima mid-size sedan set a new 2004 monthly sales record of 6,158 units sold. The Sorento mid-size SUV and the Sedona minivan also reported impressive monthly gains. Sorento posted a 79.2-percent increase, while the Sedona was up 31.4-percent over the same month in 2003.

Kia Motors America is the U.S. sales, marketing and service arm of Kia Motors Corp. in Seoul, South Korea.

MONTH OF OCTOBER
YEAR-TO-DATE
Model
2004
2003 2004 2003
Optima
6,158
2,193 42,021 27,496
Rio
1,815
4,622 33,664 34,570
Sedona
3,890
2,961 53,858 43,336
Spectra
4,517
2,701 38,159 57,815
Sportage
4
29 64 5,565
Sorento
4,793
2,675 44,732 33,941
Amanti
1,796
N/A 14,146 N/A
Total
22,973
15,181 226,644 202,723

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